About me

About

I am a Design Engineer with over 5 years of experience building digital products that combine UX strategy, UI design, and product thinking into scalable user experiences. I focus on creating systems that are visually refined, performance-driven, and aligned with real business goals.

I have worked with local and international fashion and e-commerce brands, including Ashluxe, BoohooMAN, Adrian April, Zentai, DirectStay, Persist Ventures, etc., across both full-time and part-time roles.

My work sits at the intersection of design and engineering, where I build and refine digital experiences that improve usability, strengthen brand presence, and support product growth.

Services

Over the years, I've worked on e-commerce stores, websites, and digital products, helping businesses improve usability, increase conversions, and create experiences people actually enjoy using. Whether I'm designing in Figma, optimizing a Shopify store, or collaborating with developers, my goal is always the same: build something that works for both the business and its users.

Web Design

UI/UX Design

Design Systems

Digital Illustration

Experience

Over the past few years, I’ve worked with teams at different scales, from large global companies to smaller product-focused groups.

Persist Ventures (US)

Senior Designer

2026

DirectStay (US)

Senior UI/UX Designer

2025